Thomas Edison, the master of innovation, once said: ?Genius is 1% inspiration and 99% perspiration?, and we totally could not agree more with it.  On 6th May 2009, it was again the day of Varsity team,consisted of Pornchanok Sophonkiatttikun, Sasirat Kittichungchit and Sukrit Tantisuwitkul from BBA16, as we emerged as the National Winner. The HSBC Young Entrepreneur Awards 2009 competition is indeed the ultimate goal we aimed for this semester.  The real deal was to write a full-scale business plan for a product or service that are innovative and yet financially feasible to be invested in. And this is the birth of Port 3.0.